Peugeot DOOH hero image

Responsive media Case study

Peugeot
DOOH

Play the game, try the real thing.

Explore the project

The idea

Play the game, try the real thing.

The idea is simple: connect city lights so people in different places can play a multiplayer game against each other.

  • 3D design
  • concept
  • iot
  • smart device
  • prototyping
  • ContextIsobar Nowlab
  • DisciplineResponsive media
  • Year2015
Peugeot DOOH in context01 / Project view
Peugeot DOOH prototype detail

The prototype

How it was built.

Connected outdoor screens as a shared game, not just a shared advert.

Project details

Selected development views

Peugeot DOOH project development image
Project detail
Peugeot DOOH project development image
Project detail

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