Designing how things communicate.
Digital design and art direction established the visual and interaction foundations: clarity, storytelling, composition, and the experience of using something.

About Arnaud Düsseldorf / Germany
Curious,
and I build to find out.
The short version
I spent more than a decade designing connected objects, hardware, and physical-digital things. I learned to treat the tech as a material: understand the limits, then shape it around how people actually behave.
For almost four years I’ve applied that same approach to generative AI. I build modular workflows, custom models, synthetic-human systems, and production pipelines for creative teams.
How I got here
Foundation → now → next
I’m not interested in the demo layer. I want to know how it works, then make it useful for a team.
Digital design and art direction established the visual and interaction foundations: clarity, storytelling, composition, and the experience of using something.
Embedded hardware, electronics, 3D printing, sensors, displays, connected objects, and rapid prototyping turned screens into products and spaces.
ComfyUI architectures, custom models, synthetic identities, image and video workflows, automation, and production enablement for creative teams.
Agents that interact with hardware, generative interfaces, physical AI, and intelligent products that respond to people and their environments.

My favourite point in a project is when an abstract idea becomes something the team can finally see, touch, test, and improve.
How I work
Five working habits
I sit between the idea and the build, so the team can decide without losing the original thought.
What I use
Physical / generative / collaborative
The stack changes. Being able to read every layer does not.
01 / Physical

02 / Generative
03 / Collaborative
Beyond the job title
I build personal experiments to find out what a technology can do before the brief exists. Some become products, some become tools, and some simply change the way I approach the next problem.
Neofuturism is the archive of those experiments.
Work
I’m open to senior and full-time creative technology or AI systems roles, as well as focused consulting engagements.
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